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    Blogworks TiEs

    Blogworks has been among the early evangelists for social media in India. In our journey of the past four plus years, we have seen the remarkable shift from a time when we would explain how blogs, social media could be used for business to the current day where it occupies a solus position in every marketer’s mind space. Apart from evangelising the impact of blogs and social media on business and marketing early on, we have also been involved in training marketers on how they could be leveraging social media through our workshop series.

    We are pleased to share for the latest workshop series our association with TiE, which fosters entrepreneurship globally through mentoring, networking and education. We are conducting a one day interactive session on 4th June,2010 at India Habitat Centre for entrepreneurs and marketing professionals in association with TiE’s Special Interest Group (SIG) on Internet . A workshop around communication and Social Media Marketing, it will include discussions, audio-visual presentations, case studies and role-plays.

    Here are pointers what one can expect to learn from the workshop

    Communicating right

    • Who should you communicate your message to
    • What should you communicate
    • Make your message believable – tools and tips

    Understanding your brand

    • Understanding reputation
    • Understanding drivers of reputation
    • How to earn a good reputation
    • Preparing a communication plan

    Concept clarity on social media, Internet

    • The Internet today, overview of India scene
    • Social media tools and concepts
    • Corporate Blogs
    • Blogs & Social Media in Marketing

    If you would like to participate in the workshop, you can get in touch with Nitin Agarwal at nitin [AT] tienewdelhi [DOT] org.

    See you there!

    Disclaimer: Views of authors are personal and do not represent the views of Blogworks, or any of its clients.

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