Category Archives: Social Media

Episode 2 of #satyamevjayate sees over 50% drop in mentions on Twitter compared to debut episode.

We received great response to our analysis of Satyamev Jayate mentions last week and you must be curious to see what happened yesterday. Let me give you the top-line – conversations on Twitter saw a 52% drop over last week and we noted a total of 12565 mentions of #satyamevjayate (only this specific hashtag) In… Read more »

Analysis of today’s Twitter conversations around Aamir Khan’s #SatyamevJayate

The build-up for Aamir Khan’s Satyamev Jayate has been unprecedented and a phenomenal 16700 posts were generated today (upto 15oo hours IST) as the show opened today. We decided to take a peek into Twitter conversations today. Hope you find this useful. Do share your thoughts on what you felt about the conversations today. Twitter… Read more »

IndiaSocial Summit 2012 Twitter Analysis #indiasocial12

IndiaSocial Summit 2012 evoked a fair amount of buzz and conversations online generating over 6000 messages between Jan-April 2012 (of which over 3800 were shared between 2-4 April 2012 – the event duration). Here is a part of the report we prepared for our internal assessment. IndiaSocial summit 2012 twitter analysis by team blogworks View… Read more »

Beautiful @blogworks handouts that we printed for #indiasocial12

I am a great fan of strategic design; design that is not just pleasing to look at, but serves a strategic purpose. We created these hand-outs for participants at IndiaSocial Summit 2012 and the response to these was fabulous. Sharing them here:        

Join us for the bigger and better IndiaSocial Summit 2012

I have been waiting to write this blog post. We are just 3 days away from the IndiaSocial Summit and I am hoping that most of you are already aware about it We are all very excited! The 2nd edition of IndiaSocial Summit – India’s largest social media conference will take place at Leela Kempinski,… Read more »