India Social Media Survey – Edition 2

India Social Media Survey – Edition 2 is now closed.  Be at the IndiaSocial Summit 2010 to see the findings, and for a day of insights and stimulating discussions.

If you have queries regarding the survey, write to us  at survey@blogworks.in or call us on +91-11- 41829475.

itimes.com presents Blogworks India Social Media Survey – Edition 2, in association with NM Incite

Welcome to 2nd edition of the Blogworks India Social Media Survey.

Much has changed since we released our last report in March 2009. From an emerging tool, social media has gone on to become a mainstream phenomenon, deeply impacting reputation management, marketing, communication and enterprise collaboration.

Edition 2 attempts to understand the nature, and level, of social media usage by businesses and brands in India; channels and impact; objectives and measurement. NM Incite is collaborating with us this time and their team would join hands with team Blogworks to help draw the best insights from your inputs.

Do take your time to fill your responses as aggregated insights will enable all of us to make educated decisions regarding trends and spends on the medium.

The survey should take approximately 15 minutes to complete.

All valid participants will get a FREE digital copy of the report summary.

We would like to acknowledge learnings derived from respective surveys on similar subjects by ‘the Altimeter Group’, and ‘Business.com’, which helped us articulate clearly, a couple of questions we wanted to include.

For any suggestions or clarifications, please feel free to reach us on survey@blogworks.in

Thank you once again for your time and participation.

Team Blogworks

PS:

2. Multiple terminologies associated with the space, including social media, SMM, social technologies, digital marketing, amongst others, can sometimes confuse participants. Hence we will stick to using the term ‘Social Media’ to describe the broad phenomenon of conversational marketing and collaborative technologies.