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Blogworks India’s Most Mentioned Political Leaders Index Jan 2013- May 2014 #elections2014

By blogworks

Overwhelm Your Senses

By : Vandita

Afaqs: Rajesh Lalwani on Mercedes-Benz Project X

By : Blogworks

All about Ads: Rajesh Lalwani on Odd-Even experiment in New Delhi, January 2016

By blogworks

Decoding the Kejriwal Phenomenon: a popularity report on Arvind Kejriwal

By blogworks

Fashion marketers misplaced love for their logo

By : Rajesh Lalwani

Ownership is over-rated, and might soon be dead.

By Rajesh

How to build brand equity in changing Indian market

By : Zeba Khan Tags: brand equity, Branding, branding strategy, digital marketing, Indian market, Marketing

Instagram it! A new noun in the world of branding

By : Zeba Khan Tags: instagram, instagram advertising, social media marketing

All about Ads: Rajesh Lalwani on “How communication around menstruation is changing.”

By blogworks

Are socks the new neck-tie?

By : Blogworks Tags: Branding, Fashion, India, Marketing

AIB’s secret recipe to success.

By : Rajesh Lalwani

Monday is what the world wants me to be; Friday is who I am.

By : Rajesh Lalwani Tags: India, Marketing

Rediscovering Bihar

By blogworks

FOMO is being embraced, are you watching?

By : Roohani Nayyar

Indian retail shopper is the most influenced by Digital

By blogworks

Social buzz on Railway Budget 2015

By blogworks

We are 9 today and it’s time to b:refreshed.

By : Blogworks Tags: Ideas, Media, Social

Guidebook to Tweeting without Trouble for celebrities

By blogworks Tags: celebrities, economic times, rajesh lalwani, Social Media, twitter tips

Controversy around Facebook Ads – The Buck Stops Where?

By blogworks Tags: controversy around facebook ads, everyday sexism project, facebook ads, facebook advertising, facebook hate speech against women, free speech, huffington post

The Allen Solly ‘Offline Clique’- Face to face with the internet’s most fashionable

By blogworks

Our Mumbai office

By blogworks

The ‘Solly on Style’ video series

By blogworks Tags: akshita jain, allen solly, amandeep kaur, jasmeen duggal, nikita bhatia, santu misra, Social Media India, solly on style, video series, youtube

Creative Commons 101

By blogworks Tags: Creative Commons, Creative Commons Licenses, User Generated Content

Video case study: Harley-Davidson India celebrates 110 years of Freedom on social

By blogworks Tags: 110 years of freedom, Blogworks, Facebook application, h.o.g. rally, harley-davidson india

Infographic: Allen Solly’s End of Season Sale application – earning through Facebook

By blogworks Tags: allen solly, Blogworks, end of season sale, Facebook application, social media RoI, three i model

Conducting a workshop at the Sankalp Unconvention 2013

By Amita

Allen Solly presents the ‘Vogue School of Style’

By blogworks

The Content Challenge Talk at #Sankalp Unconvention 2013 (Part 2)

By blogworks Tags: #Intellecap, #Sankalpforum, #Unconvention, facebook, sankalp, socialmedia, Twitter

The Content Challenge Talk at #Sankalp Unconvention 2013 (Part 1)

By blogworks Tags: amita malhotra, content creation, content curation, creative common, curation, intellcap, jyotika malhotra, posterni, powtoon, prezi, sankalp, sankalp unconvention 2013, slide.ly

Case study in Social Samosa: Allen Solly’s end-of-season sale app generates 2,194% RoI

By blogworks Tags: allen solly, end of season sale, Facebook application, social media case study, social media RoI, social samosa

Learnings from ‘Converged Media’ webinar

By Amita Tags: Blogworks, converged media, earned media, owned media, paid media, Social Media, Social Media India, webinar, Wildfire

Story in mxmindia: Allen Solly’s end-of-season sale app generates 2,194% RoI

By blogworks Tags: allen solly, end of season sale, Facebook application, mxmindia

Storytelling – Communication and Creative Process Part1

By Amita Tags: #storytelling, #TOMS, #transmedia, Blogworks, brand, Communication, Nike, socialmedia

Being acknowledged in Amish Tripathi’s bestseller

By Rajesh

#Sparktherise Twitter Conference On ‘Water Sustainability – A Key to our Future’

By blogworks

The digital medium – context for India #Elections2014

By Rajesh Tags: digital medium, elections 2014, future of politics, India, Movements, narendra modi, participation, politicans, politics, rahul gandhi, social media in politics, transparency, Twitter

The Allen Solly End of Season Sale application – earning through Facebook

By blogworks

Harlem Shake – does it have the making of a Gangnam?

By blogworks Tags: gangnam style, harlem shake, viral

Harley-Davidson celebrates 110 years with India’s first H.O.G. Rally

By blogworks

The Fat Line Between Design and Art

By blogworks Tags: art, Design, difference, differences, similarities

Healthcare companies: Listen to your patients for your next prescription

By blogworks Tags: Healthcare, Listening, pharmaceutical, Social Media Analytics

Story in mxmindia: Sweet sound of Sennheiser for Blogworks

By blogworks Tags: Blogworks, mxmindia, sennheiser, social media marketing india

Story in Social Samosa: Sennheiser India appoints Blogworks to lead social media

By blogworks Tags: Blogworks, sennheiser, social media marketing india, social samosa

Story in India Digital Review: Sennheiser India appoints Blogworks to handle its social media strategy

By blogworks Tags: Blogworks, india digital review, sennheiser, social media marketing india

Story in exchange4media: Sennheiser ropes in Blogworks as digital partner

By blogworks Tags: Blogworks, exchange4media, sennheiser, Social Media India

Colloquium, IIM Ahmedabad, on Social Media and Business

By blogworks Tags: Blogworks, colloquium, IIM Ahmedabad, journal, purpose and meaning, rajesh lalwani, social media and business, Social Media India, vikalpa

Defining Purpose and Meaning in Social Media

By blogworks Tags: facebook, iim ahemedabad, Social Media, social media engagement, Twitter

What is Curation?

By blogworks Tags: curation, curator, percolate, vimeo

Creating the future in 2013

By blogworks

Blogworks’ first brand video – helping create brands for the future.

By blogworks Tags: Blogworks, brand consulting, Branding, digital marketing, future, Marketing, Social Media

We have the 7 year itch – @blogworks is going places!

By blogworks

Many things actually!

By blogworks

The Allen Solly Dress Fest is back!

By blogworks

Designing for Social Media for Non-Graphic Designers (Part 3 of 3)

By blogworks Tags: coca cola, done by none, graphic design, Social Media

Preparations for the new office

By blogworks

Designing for Social Media for Non-Graphic Designers (Part 2 of 3)

By blogworks Tags: artic vodka, general electric, graphic design, random house india, Social Media, westland books

Hello there content writer! Having fun at work?

By blogworks Tags: Content, content writing, facebook, Social Media, tweeting, Twitter

Hello There Content Writer! Having Fun at Work?

By blogworks Tags: Content, facebook, Social Media, tweet

Designing for Social Media for Non-Graphic Designers

By blogworks Tags: coca cola, done by none, graphic design, Social Media, social media design, template, westland books

What if money did not matter?

By blogworks

Moving to a new office…soon.

By blogworks

Allen Solly celebrates ‘Hot Fridays’!

By blogworks

Diwali bash

By blogworks

Business Manager (1 opening)

By blogworks Tags: Blogworks, career, jobs

Diwali @ blogworks

By blogworks

Let’s ‘like’ what we like

By blogworks Tags: Social Media, social media community, social media engagement, social media strategies

Brands should talk to each other on social media

By blogworks Tags: amc theatres, Blogworks, brand communication, Brands, Communication, old spice, oreo, Social Media India, social media marketing, taco bell, Twitter

The basics of formal communication

By blogworks

Learnings from Google’s Full Value of Search Workshop: Part 2

By blogworks Tags: adwords, Full Value of Search, google, Google Analytics, keywords, Landing page, search

Learnings from Google’s Full Value of Search Workshop: Part 1

By blogworks Tags: adwords, automation, Blogworks, CPC, Full Value of Search, google, keywords, search, workshop

An open letter to Mark Zuckerberg

By blogworks Tags: facebook, Mark Zuckerberg, Marketing, Social Media

Welcome to new Blogworks

By blogworks

Associate/Knowledge Director (2 openings)

By blogworks

Senior/Knowledge Manager (2 openings)

By blogworks

Senior/Knowledge Executives (2-3 openings)

By blogworks Tags: Blogworks, career, jobs, Social Media

Story in Businessworld – Online Reputation Killers And How To Handle Them

By blogworks Tags: Blogworks, Brands, Brian Solis, businessworld, future of reputation, Jessie Paul, K. Ramakrishnan, Max Hegerman, mohit hira, online reputation, online reputation management, rajesh lalwani, sanjay mehta, shiv singh, Social Media India, social media marketing consultancy, social media marketing india, viral oza

Story in Businessworld – Tools At Your Service

By blogworks Tags: apoorv durga, Blogworks, businessworld, lakshmanan narayan, online tools, rajesh lalwani, Social Media, social media marketing india, social media monitoring, unmetric

Interview with Rajesh Lalwani, CEO, Blogworks – Part II

By blogworks Tags: Blogworks, ceo, interview, kiruba shankar, rajesh lalwani

Interview with Rajesh Lalwani, CEO, Blogworks

By blogworks Tags: Blogworks, ceo, kiruba shankar, rajesh lalwani, Social Media India

Notes from Mobile Entrepreneurship Forum

By blogworks Tags: mobile entrepreneurship, seqoia capital, techcircle, vc circle

Credit Site

By blogworks

Download Your Free Copy Of The India Social Media Report – Edition 2

By blogworks

Social Media Analysts (2 openings)

By blogworks

Graphic/Web designer (1 opening)

By blogworks

Us on twitter

By blogworks

Us on facebook

By blogworks

Start a conversation

By blogworks

My ‘Socratic Dialogue’ with Rajesh on Facebook Engagement

By blogworks Tags: edgerank, facebook, facebook ads, facebook applications, facebook apps, facebook engagement, Facebook timeline, India Social Media Summit, social media engagement, social media marketing

Helping create brands for the future

By blogworks

Tweets of Wasseypur: Post release analysis of Gangs of Wasseypur #GoW

By blogworks

The Screenage – genesis; and, Twitter behaviour.

By blogworks

Story in Afaqs Reporter – Are Online Tools the best way to measure Digital Influence

By blogworks

Entering the 6th year today is @blogworks: scaling it up.

By blogworks

#TweetCheck 08-07-2012

By blogworks Tags: #casteism, #wimbledon, Blogworks, dara singh, iifa, prabhu deva, rekha, satyameva jayate, Social Media India, sourav ganguly, Star Plus, tweetcheck, Twitter, twitter trend analysis, vidya balan

#TweetCheck 05-07-2012

By blogworks Tags: #Delhisummers, #dusterishere, #no2JKreport, Blogworks, J&K, laila khan, renault duster, Social Media India, sunil chhetri, tweetcheck, Twitter, twitter trends analysis

#TweetCheck 04-07-2012

By blogworks Tags: #bolbachchan, Blogworks, cern, god particle, higgs boson, infinity mall, JPC, swami vivekananda, tweetcheck, Twitter, twitter trend analysis

#TweetCheck 03-07-2012

By blogworks Tags: #tengreatestindians, adobe, akhilesh yadav, Blogworks, cs6rocks, mother teresa, sharad pawar, Social Media India, the greatest indian, tweetcheck, twitter trend analysis

#TweetCheck 02-07-2012

By blogworks Tags: Blogworks, tweetcheck, twitter trend analysis

#TweetCheck 01-07-2012

By blogworks Tags: Blogworks, tweetcheck, twitter trend analysis

@Blogworks #TweetCheck 28-06-2012

By blogworks Tags: Blogworks, tweetcheck, twitter trend analysis

@Blogworks #TweetCheck 27-06-2012

By blogworks

@Blogworks #TweetCheck 26-06-2012

By blogworks Tags: blogworks tweetcheck, twitter trend analysis

Tweets of Wasseypur: Post release analysis of Gangs of Wasseypur #GoW

By blogworks Tags: #GangsofWasseypur, #GoW, Anurag Kashyap, Blogworks, bollywood, movies, Social Media

Tweets of Wasseypur – Analysing conversations around Gangs of Wasseypur #GoW

By blogworks Tags: #GangsofWasseypur, #GoW

Blogworks @Rishikesh!

By blogworks

Facebook and India growth

By blogworks Tags: facebook, India, Reuters, Social Media

Episode 2 of #satyamevjayate sees over 50% drop in mentions on Twitter compared to debut episode.

By blogworks Tags: #satyamevjayate, Aamir Khan, Blogworks, India, Media_, Satyamev Jayate, Star TV

Analysis of today’s Twitter conversations around Aamir Khan’s #SatyamevJayate

By blogworks Tags: Aamir Khan, Doordarshan, India, Satyamev Jayate, Social Media, Star Plus, Star TV, Star World, Twitter

IndiaSocial Summit 2012 Twitter Analysis #indiasocial12

By blogworks Tags: #indiasocial12, indiasocial, IndiaSocial Summit 2012, Social Media India

Beautiful @blogworks handouts that we printed for #indiasocial12

By blogworks Tags: #indiasocial12, Blogworks, India, Social Media

Join us for the bigger and better IndiaSocial Summit 2012

By blogworks

Blogworks in news for work with Ford Fiesta #FiestaHotWheels

By blogworks

Irreverence and candidness greet @PMOIndia on Twitter.

By blogworks

#McDstories – Are they loving it ?

By blogworks Tags: #McDstories, #Meethefarmers, Case Study, learnings, Marketing, McDonalds, Social Media

Entering the 6th year today is @blogworks: scaling it up.

By blogworks Tags: Blogworks, Communication, Marketing, Social Media India

The Screenage – genesis; and, Twitter behaviour.

By blogworks Tags: facebook, Hindustan Times, India, Social Media, Twitter

Interpreting viral content

By blogworks Tags: Content, Social Media, Virals

Social Media for Publishers – Globalocal – Part 1

By blogworks Tags: globalocal, harper collins, katha, penguin, pratham books, Social Media, social media for books, social media publishing, social publishers, tara books, westland, zabaan books

The ‘mighty’ Pen’s journey from a Sword to a Swiss Knife

By blogworks

The making of a Movement! You will enjoy this TED video, and the learnings.

By blogworks Tags: Derek Sivers, Marketing 3.0, Movements, TED

Living our culture @blogworks

By blogworks

Fun @ blogworks

By blogworks

New visual identity for @blogworks

By blogworks

Viralheat’s Twitter sentiment analysis plug-in for Chrome: my feedback

By blogworks Tags: alterian sm2, Analytics, radian6, Social Media, Twitter, viralheat

Story in Afaqs Reporter – Are Online Tools the best way to measure Digital Influence

By blogworks Tags: afaqs, afaqs reporter, gaurav mishra, influencer identification, karthik srinivasan, measuring digital influence, social lsitening, Social Media Analytics, Social Media India, social media insights, social media tools

Story in IAMAI’s magazine – Leveraging Social Listening Strategically

By blogworks Tags: amita malhotra, facebook, forrester, iamai, Social Media India, social media insights, social media listening, social media monitoring, Social Media Strategy, social media tools, social technographics, thinking aloud

Business Line: Dell picks online ambassadors to boost client relations

By blogworks Tags: Business Line, Dell India, DellSTUblr, SMAC

Business Today: Cooling virtual tempers

By blogworks Tags: Business Today, India, Social Media

The Hindu: In India, civil and political movements warm to social media

By blogworks Tags: Anna Hazare, Blogworks, facebook, Social Media

Panel discussion on Money Mantra, NDTV India

By blogworks Tags: Cybermedia, India, Jan Lokpal, Money Mantra, NDTV India, Pankaj Pachauri, Pradeep Gupta, rajesh lalwani, Shivendra Chauhan, Social Media

Ingredients of a #twitter #trending topic – draft 1.0

By blogworks Tags: Blogworks, Social Media, trending, Twitter

My fun presentation at Pune

By blogworks Tags: Communication, Fun, ISB&M, Marketing, rajesh lalwani

All about Ads panel on ‘Brands & Social Media- when criticism becomes defamation’

By blogworks Tags: All about Ads, Dhaval Valia, Harish Vaidyanathan Shankar, HP India, NDTV, rajesh lalwani, Ranjivjit Singh, sanjay trehan, Vodafone

IndiaSocial CaseChallenge 2 is now live! Submit your entry.

By blogworks Tags: Digital, indiasocial, IndiaSocial Case Studies, IndiaSocial CaseChallenge2, Social Media, Social Media case studies

Facebook India upping monetisation stakes

By blogworks Tags: David Fischer, facebook, India, Kirthiga Reddy

What great speakers do differently; learnings from #adtechin and #nasscom_sms

By blogworks Tags: how to be a good speaker, hugh jackman, qualities of a good speaker, social media conference, Social Media India, the prestige, tips to be a good speaker

How user behaviour differs on Facebook vs Twitter?

By blogworks Tags: Blogworks, facebook, Twitter, user behaviour

Can Social Media Engagement be meaningfully measured?

By blogworks Tags: adtech, adtech india, adtech new delhi, coca cola, coke, how to measure social media engagement, India Social Media Report, kd paine, rajesh lalwani, wasim bashir

Willful participants in a ‘social media revolution’ – learnings series 1

By blogworks Tags: Anna Hazare, India

In the News 2011: e4m and Deccan Chronicle

By blogworks Tags: Blogworks, deccan chronicle, exchange4media, facebook, rajesh lalwani, social commerce, Social Media

Download your free copy of the India Social Media Report – Edition 2

By blogworks Tags: Blogworks, India, nm incite, Research, Social Media Report

Credibility is an outcome, of authenticity.

By blogworks Tags: Content, Jessie Paul, Marketing, rajesh lalwani, Social Media

Gurgaon Traffic Brigade: waking up to an idea come alive

By blogworks Tags: Gurgaon, Hindustan Times, Mint, rajesh lalwani, traffic brigade

India Triple Play video feature

By blogworks Tags: Indiatripleplay, rajesh lalwani, UTStarcom

High hopes for Places and Deals in India

By blogworks Tags: Deals, facebook, Facebook Places, Geo-social, giveaways, social commerce, Social Media

In the News 2011

By blogworks

An Ode to Social Media

By blogworks Tags: facebook, ode to social media, Social Media India, social media poem, social media poetry, Twitter

Now, your ‘Inbox’ is changing!

By blogworks Tags: accessibility, Email, email marketing, Gmail, Google Docs, Google Voice, Hotmail, interactivity in email, Priority Inbox, Social Media, Yahoo Mail

The message or medium or more

By blogworks Tags: Marketing & Communication, Media Coverage, Media_, Message

Do social networks facilitate dormant ideas become forces?

By blogworks Tags: civic engagement, Geoff Livingston, group behaviour, organisational behaviour, Pew research, social networks

The joy of giving!

By blogworks Tags: CNN, Narayanan Krishnan

3 ways fashion brands can engage better through Social Media

By blogworks Tags: Branded content, fashion brands, Fashion industry and Social Media, Innovative trends in Social Media, Key to engagement, Social Media India, Style advice, Vogue India

5 predictions for Consumer web in 2011

By blogworks Tags: Avatars, B2B, B2C, facebook, India Social Media Report, linkedin, Location based services, Mobile Social Networking, networking, Virtual gifts

Why do people follow and unfollow brands on Facebook?

By blogworks Tags: contextoptional, emarketer, exacttarget, facebook, facebook fan, facebook pages, India Social Media Survey Report, promotions on facebook, social media facebook, Social Media India, social media marketing

The left foot that seems right.

By blogworks Tags: Blogworks, Diego Maradona, Football, G Rajaraman, Hugh Kim Lewis, India

Blogworks completes 4 years today. Hungry for more in the 5th.

By blogworks Tags: Anniversary, Blogworks, india social media

India Social Media Report, Edition 2 slide deck from #iss10

By blogworks Tags: Blogworks, Communication, India, india social media, indiasocial, karthik nagarajan, Marketing, nielsen, rajesh lalwani, Social Media, Social Media Report

Get Set! Go! – what I saw + what i expect in 2011

By blogworks Tags: #iss10, 2011 trends, India, India Social Media Report, IndiaSocial Summit 2010, Social Media

India Social Media Report, Edition 2 by Blogworks and NMIncite (a Nielsen/ McKinsey company) released

By blogworks Tags: blogworks india social media report edition 2, facebook, nm incite, Social Media India, Twitter

Join us for the IndiaSocial Summit 2010 – Discover insights about Social Media in India

By blogworks Tags: Blogworks, Edition 2, India Social Media Report, IndiaSocial Summit 2010, nm incite, Social Media, Social Media in India, Social Media India

HP presents IndiaSocial CaseBook 1, with NM Incite – download your copy.

By blogworks

India Social Media Survey, Edition 2 is now LIVE.

By blogworks Tags: Blogworks social media survey edition 2, exchange4media, India, indiasocial, Insights, itimes, linkedin, medianama, nm incite, paulwriter, Research, rocketalk, Social Media, Survey

Write, to get sued – right?

By blogworks Tags: brand, Customer Service, legal, Marketing, Social Media

s.Oliver appoints Blogworks for Social Media Marketing strategy and engagement

By blogworks Tags: Engagement, fashion brands, fastrack, Gaurav Sehgal, rajesh lalwani, s.Oliver, Social Media, social media marketing, Strategy

Work from home!

By blogworks Tags: India, internal communications, Social Media

60% of social media users belong to non-metros – ViziSense media report

By blogworks Tags: Blogworks, indiasocial, Insights, online behaviour, Social Media, Vizisense

Top 5 emerging trends in eCommerce

By blogworks Tags: Coupons, Deals, eCommerce, Emerging trends, Fashion, Group buying, Personal Shopper, Sales Online, Shopping, YouTique

What’s the future of Facebook email? Your thoughts?

By blogworks Tags: Email, facebook, Gmail, google, Insights, Social Media

How Facebook could make brand converstions break the ‘wall’ or the future of Facebook brand conversations

By blogworks Tags: Analytics, Brand Marketing, Brand Page, conversations, eCommerce, facebook, Fans, India, New age marketing, Social Media, Social Media India

Dumbing down of engagement, to help social gain scale

By blogworks Tags: conversations, facebook, India, Social Media, Twitter

New Twitter is an Information, not, a Social Network (cross posted)

By Amita Tags: New Twitter, no follow, Tweet Deck, Twitter

My Interview in ‘Career 360’ Magazine

By Amita Tags: amita malhotra, experience commerce, new media job, social marketing job, social media career, social media job description, social media job search, social media marketing career, social networking job, ssamsung corby, twitter job

A mobile business idea for social good

By Rajesh Tags: Idea, India, Medicine

My contributory piece for impact Weekly’s 6th Anniversary issue.

By Rajesh Tags: Impact weely, Social Media

My talk at Samriddhi2010, organised by Goa Institute of Management

By Rajesh Tags: Goa Institute of Management, MICA, Mudra Institute of Communications, Samriddhi, Samriddhi2010

Have you found your Personal Shopper yet?

By blogworks Tags: business, Fashion, Online Personal Shopper, Personal Shopper, Personal Shopping, Revive My Vibe, Shopping, Social Media

My podcast with the American Marketing Association

By blogworks Tags: AMA, American Marketing Association, bl ochman, David Meerman Scot, Mack Collier, shel israel, Social Media, Toby Bloomberg, Wayne Hurlbert

Social media-the next powerhouse for fashion industry?

By blogworks Tags: Fashion, Fashion Bloggers, Fashion Websites, Social Media, Social Media Campaigns, Social Networking

Satyagrah in a Peepli Live show

By blogworks Tags: culture, India, Peepli Live

Simple lesson from Mystery Shampoo versus Dove

By blogworks Tags: dove, Marketing, mystery shampoo, pantene, teaser

Mobile money

By Amita Tags: Airtel, banking, eko, financial, mobile money, nokia, obopay, telecom

Real money in virtual goods

By Rajesh Tags: social games, virtual currency

India’s answer to Oldspice?

By Rajesh Tags: Advertising, India, OldSpice, Wildstone

Does your Company have a Social Media Policy yet?

By blogworks Tags: CNN, company, guidelines, IBM, Infosys, Intel, Kodak, Octavia Nasr, policy, Rules, Social Media

Indian Rupee symbol page on Facebook

By blogworks Tags: facebook, India, Rupee Symbol

Businessworld cover story on “how not to do it” in Social Media

By blogworks Tags: Advertising, Blogworks, business world, Internet, Marketing, nokia, rajesh lalwani, Social Media

Cool Social Media Tools and Links

By blogworks Tags: Cool Tools, Internet, Social Media

Monetizing content through ‘lead generation’ is a win-win

By blogworks Tags: business, Lead Generation, Marketing, Social Media

Why are we so rude on social media?

By : Amita Malhotra Tags: civility in america, cyber bullying, cyberbullying, incivilty online, influential, michel foucault, online influence, study civility in America, truth and power, unfluential

Should it be about Facebook, Twitter or about Krishna of social media?

By blogworks Tags: facebook, foursquare, Krishna, mahabharata, mythology, Social Media, Social Technologies, Strategy, Twitter

Gen Facebook

By blogworks Tags: Aircel, culture, INQ, Insights, Marketing, Mashable

My personal blog and website

By blogworks Tags: Blogworks, Business Strategy, India, rajesh lalwani, Social CRM

How-to-use Facebook for business users

By blogworks Tags: beginners, entrepreneurs, facebook, Social Media, Tips

Why jump into a vicious cycle, when you can choose a virtuous one.

By blogworks Tags: Customer Service, India, Marketing, Social Media, Social Media Analysis, Social Media Analytics

7 Twitter tips for beginners

By blogworks Tags: Blogworks, India, Social Media, Tips, Twitter

Social Media Marketing GPS – Twitter interviews with 40 market leaders

By blogworks Tags: bl ochman, rajesh lalwani, shel israel, social media ethics, social media marketing gps, social media research, Social Media Strategy, Toby Bloomberg, twitter book

Learnings from the web: my talk at Mobile Social Networking Asia 2010, HK

By blogworks Tags: Hong Kong, Mobile, Social Media, Social Networking

The Future is Digital: My talk at exchange4media PR Summit

By blogworks Tags: Blogworks, Corporate Reputation, Digital, e4mpr, exchange4media, India, Marketing, PR, public relations, Social Media

Blogworks TiEs

By blogworks Tags: Blogworks, Communication, Social Media, Workshops

Launching the new look Blogworks site and blog

By blogworks Tags: Blogworks, Conversations@blogworks, India, Social Media, Website

Choosing social media basis business context and relevance

By blogworks Tags: India, Social Media

Mobile Social Networking Asia – share your inputs for talk

By blogworks Tags: India, Mobile, Mobile Social Networking Asia, mSN, Social Media

Social ads vs Organic mentions

By blogworks Tags: facebook, Marketing, social ads, Social Media

IndiaSocial Case Challenge Winners

By blogworks Tags: Blogworks, India, indiasocial, IndiaSocial Case Challenge, Social Media

Of visualization charts

By blogworks Tags: Blogworks, business, India, Scenario, Social Media

blogworks.in revamp – call for proposals

By blogworks Tags: Blogworks, India, Social Media, wordpress

Enjoy!

By blogworks Tags: Blogworks, India, Scenario

If I were Cafe Coffee Day today; Follow through on #ccdsucks episode on Twitter

By blogworks Tags: #ccdsucks #ccd, Blogs, Cafe Coffee Day, Social Media India

?????? ????…

By blogworks Tags: Blogworks, India, Social Media

IndiaSocial™Case Challenge is now live – time to see the depth of social media work in India.

By blogworks Tags: Anurag Batra, Blogs, Blogworks, Brands, Case Study, dina mehta, exchange4media, Impact, India, indiasocial, kiruba, Peter Griffin, Pradyuman Maheshwari, rajesh lalwani, Social Media, social media open, Twitter

10 Commandments for being a Facebook celebrity

By blogworks Tags: amita malhotra, Blogworks, Celebrity, facebook, India, Social Media

India Digital Brand Index 2.0

By blogworks Tags: Blogworks, brand index, Brands, brandtology, buzz, Consumer, Digital, edelman, Engagement, India, Influencers, Marketers, Marketing & Communcation, Online, Samsung, samsung corby, samsung corby colour wars, socialmedia

Ten trends that will drive Social Media in 2010

By blogworks Tags: 2010, augmented reality, blogorks, convergence, dataquest, Enterprise 2.0, facebook, foursquare, gogle wave, google, linkedin, manpreet kaur, Mobile, search, social gaming, social media stakeholders, social media trends, socialmedia, Twitter

Taking things lightly @Blogworks

By blogworks Tags: amita malhotra, Blogworks, Caricatures, Fun, humour, India, Kriti Arora, manpreet kaur, rajesh lalwani, rajika talwar, Richa Choudhary, Social Media

Sapling’s growing up – Blogworks completed 3 years.

By blogworks Tags: Anniversary, Blogs, Blogworks, India, India Social, Social Media

Push comes to Chase – entrepreneurial journeys

By blogworks Tags: business, Entrepreneurship, Fun

In the News 2010

By blogworks Tags: Blogworks, Business Line, Business Standard, exchange4media, Financial Express, Forbes, In the News, India, india today, Newsmakers, rajesh lalwani

Merrier Christmas – full of joy and learnings.

By blogworks Tags: Christmas, learnings, New Year

Got it – Missed it? Trends 2009 that I got right/ wrong

By blogworks Tags: Blogworks, India, Social Media, trends 2009, trends 2010

IndiaSocial™- Social Media Open

By blogworks Tags: Blogs, Blogworks, India, india social media case-studies, india social media wiki, indiasocial, Social Media, social media open

Context of culture – changing beliefs about rituals.

By blogworks Tags: 26/11, Beliefs, Context, culture, India, Mumbai, Rituals, society

The Enterprise is waking up to Social Technologies

By blogworks Tags: business, Corporates, Enterprise 2.0, India, social business, Social Media, Social Technologies

Number Portability: Are you gonna give your mobile operator the boot?

By blogworks Tags: Aircel, Airtel, Idea Cellular, India, Mobile, Number Portablility, Survey, Vodafone

Advertising Age’s David Klein on why marketers don’t need media, and more thoughts…

By blogworks Tags: david klein, exchange4media, Impact, India, madison, Marketing, Marketing & Communication, pitch, sam balsara, social business, Social Media, united airlines, volkswagen

Think about happiness

By blogworks Tags: happiness, thoughts

Social Media Wiki; factors impacting social media adoption

By blogworks Tags: Blogworks, gaurav mishra, India, kiruba, rajesh lalwani, singapore management university, Social Media

Walk into illumination this Diwali

By blogworks Tags: Blogworks, Diwali, India

Social Media Marketing Triads – Slide-deck

By blogworks Tags: Blogworks, conversations, Marketing, Media_, networking, sales, Social Media

Aegon Religare Star Child TVC got a potent mix of E Factor and Messaging

By blogworks Tags: Advertising, Children, Entertainment, India, Marketing & Communication, Star, TVC

Love marriage; arranged wedding.

By blogworks Tags: India, Marketing, Marriage, Rituals, Wedding

Dad completes 62 ; may the singing and travels continue.

By blogworks Tags: India, santosh lalwani, songs, talat mahmood

Deep and wide,versus, just wide!

By blogworks Tags: Blogworks, Ganga, India, learnings, Marketing

Social Media Marketing ‘Triad?’ – version 1.1

By blogworks Tags: Blogworks, conversational marketing, India, Model, Triad

Social Media Triads – version 1.0

By blogworks Tags: Blogworks, India, learnings, Methodology, Social Media, social media marketing

I got lucky: another auto ride, more insights.

By blogworks Tags: auto driver, India, Insights, Marketing

Recent media coverage for Blogworks

By blogworks Tags: cleartrip.com, CNN IBN, gul panag, Jet Airways, kiruba, LiveMint, Mail Today

“How many you have” times have arrived for the mobile handset.

By blogworks Tags: India, Insights, Marketing, Mobile Phones, nokia, Samsung

My case-study was stolen.

By blogworks Tags: Bicycle, India, rajesh lalwani, Social Media Impact on Purchase

Twitter tools you’re going to love

By blogworks Tags: applications, Social Media, social media networks, socialmedia, Tools, Twitter

Exceeding the brief: mistakes we all make

By blogworks Tags: business, learnings

Toby Bloomberg’s social media book, using Twitter

By blogworks Tags: rajesh lalwani, Social Media Book, Social Media Marketing GSP, Strategy, Toby Bloomberg, Twitter

Milestones on a start-up’s journey – the team takes positions.

By blogworks Tags: Blogworks, India, Measurement, RoI, Scenario Consulting, Social Media

Fun Poll: Are you a guy, and cook? Take the poll. Girls can leave comments

By blogworks Tags: Cooking, India, Lifestyle, Men, rajesh lalwani

Cleartrip resolution of a neo-influencer complaint is a case-study

By blogworks Tags: cleartrip.com, customer quality, Customer Service, India, kiruba, negative feedback, processes, Social Media, Twitter

Mythologic (more like Folksologic this time) episode 2: Baloo, the Miser.

By blogworks Tags: Blogworks, business, Folkfore, India, Marketing, Marketing & Communication, Mythologic, rajesh lalwani

Recent Podcast interview with Kamla Bhatt featuring yours truly and Anurag Batra

By blogworks Tags: Anurag Batra, Blogs, Blogworks, Exchange4India, India, India Social Media Summit, Kamla Bhatt, Marketing, rajesh lalwani, Social Media

Financial Express – Brand Wagon features India Social Media Report

By blogworks Tags: Blogworks, Exchange4India, India, India Social Media Survey, Marketing, Marketing & Communication, Social Media

Twitter Talk: Where one to one, goes one to many

By blogworks Tags: Blogworks, communcation, conversations, gul panag, India, Marketing, rajesh lalwani, Twitter

Recent attack against Indian students in Australia, bring out fear of a different kind in my mind.

By blogworks Tags: Australia, ethnography, India, racialism, society

Releasing ‘India Social Media Survey Report – Edition 1’ in digital format.

By blogworks Tags: Blogworks, exchange4media, HR, India, India Social Media Survey, Marketing, Marketing & Communcation, Report, Research, Social Media, Statistics, Stats, Study, Trends

India Social Media Survey Report – Edition 1

By blogworks Tags: Blogworks, Commissioned Research, exchange4media, India, India Social Media Survey Report, Insights, Social Media, Survey, Syndicated Research

Set for bigger things…as we move into our new office

By blogworks Tags: Blogworks india newdelhi socialmedia newoffice iit

An idea whose time is gone – India Bloggers Directory

By blogworks Tags: Blogworks, India Bloggers Directory, Social Media India

Viral all the way

By blogworks Tags: digg, divesh mishra, dominoes, facebook, myspace, Orkut, patrick doyle, social media networks, susan boyle, Twitter, youtube, zoozoo

The E factor in advertising

By blogworks Tags: Advertising, Animation, Cricket, Hutch, India, IPL, Marketing, Nike, Pug, Toons, Vodafone, zoozoo, zoozoos

The Zoozoo phenomenon

By blogworks Tags: Animation, Cricket, Hutch, India, IPL, Marketing, Pug, Toons, Vodafone, zoozoo, zoozoos

The politics of charity – CSR is often an abused word

By blogworks Tags: Charity, Corporate Social Responsibiliy, CSR, Donations, India, public relations

Water Locked

By blogworks Tags: Economy, Environment, Scarcity, Water

Blogworks “India Bloggers Directory” – Edition 1

By blogworks Tags: bloggers, Blogs, Guide, Handbook, India Bloggers Directory, Resource, Twitter

Let’s talk about sex …errr social media

By blogworks Tags: Blogworks, Masturbation, Sex, Social Media

Old Buyers, new markets

By blogworks Tags: Blogworks, Communicatation, Exchange4India, India, India Social Media Summit, India Social Media Survey, Marketing, Social Media

“India Social Media Survey, Brands and Corporates” Edition 1 – Some findings from the Report.

By blogworks Tags: Blogworks, business, exchange4media, India, India Social Media Summit 09, Marketing, Marketing & Communcation, Social Media, Social Media Report, Social Media Survey

India Social Media Summit 2009 – The Marketers’ toolkit for Social Media and Digital Natives

By blogworks Tags: Blogworks, India Social Media Summit 09, Social Media, Social Media in India, Social Media Report, Social Media Survey

Stop after go ? Where does the new Visa ad go.

By blogworks Tags: Advertising, Marketing, Visa

Dealing with a slowdown in bytes

By blogworks Tags: Agencies, Blogworks, India, Marketers, Marketing, Pitchh.com, slowdown, Social Media

In the News 2009

By blogworks Tags: In the News

Social Media river also flows beneath the surface.

By Rajesh Tags: Brands, India, Marketing, Marketing & Communication, Social Media

There is enough going for agencies in the social media space.

By blogworks Tags: Blogs, India, Marketing, Marketing & Communication, Social Media, Social Media Outsourcing

Global Internet users cross the 1 billion mark

By blogworks Tags: Global, Internet, Statistics

Quick Poll: Did you watch/ follow the Obama inauguration?

By blogworks Tags: obama, poll, twtpoll

Lauchingour corporate website.

By blogworks Tags: Blogworks, corporate, India, Marketing, Marketing & Communcation, Pitchh, Scenario, scenarioconsulting, socialmediasurveyindia

Urban youth – insights from a recent interaction.

By blogworks Tags: India, Trends, youth

2009 Trend # 4 – Social Media for Marketing, focus on RoI

By blogworks Tags: 2009, Blogs, India, Mainstream Media, Marketing, Measurement, Media_, Social Media, Trends

2009 Trend #3 -Blogs become second skin, for mainstream media

By Rajesh Tags: 2009, Blogs, India, Mainstream Media, Marketing, Media_, Social Media, Trends

Friends…

By Rajesh Tags: Friends, rajesh lalwani, Rules

Marketers look at the online medium

By blogworks Tags: google, India, Internet, Marketing, Mint, Online

Rural Enterprise

By blogworks Tags: Borewell, India, Insights, learnings, Marketing, Rural

Have a joyful 2009: May it be the year to do, than wait!

By blogworks Tags: 2009, New Year

2009 Trend # 2 -Brand Stalker Cometh, this year.

By blogworks Tags: Blogs, Brand Stalker, India, Marketing, Social Media

2009 Trend # 1 – Bloggers Make Money, Via Mainstream Media

By blogworks Tags: Ashish Bagga, bloggers, blogging, Blogs, Hindustan Times, India, india today, Mainstream Media, money, MSM, Narayan Madhavan, Social Media

Blogger College; Twitter University is where we’d rather hire from.

By blogworks Tags: Blogs, India, Marketing, Marketing & Communication, Social Media, Twitter

There’s nowhere that I’d rather be – we complete 2 years today!

By blogworks Tags: Blogs, Blogworks, conversational marketing, India, Scenario Consulting, Social Media

Exchange4Media and blogworks.in present “India Social Media Survey, Brands and Corporates” Edition 1, December 2008

By blogworks Tags: Blogs, Corportes, India, Insights, Marketing, Social Media, Study, Survey, Trends

Making Money via a Blog

By blogworks Tags: bloggers, Blogs, India, Media_, micro-publishing, money, Social Media, writing

Ad spendings during a slowdown – the eternal puzzle…

By blogworks Tags: business, Economy, Events, India, Internet, Marketing

Tell me which ones I got right, and wrong.

By blogworks Tags: 2008, 2009, Internet Trends, Mint

Go Black – a call for all Indian Media

By blogworks Tags: bloggers, Go Black, India, Indians against terror, magazines, Media_, newspapers, TV Channels

More LiveJournal Initiatives in India + Winners of Quick Tales Flash Fiction Contest

By blogworks Tags: Deepa Gahlot, G Rajaraman, India Movies, India Sport, India Travel, India Writing, Kunzum, LiveJournal

The slowdown is a good thing – for social media & innovation – Part 1

By blogworks Tags: Advertising, Blogs, global economy, India, Internet, Marketing, slowdown, Social Media

Back to writing mode – starting with a question.

By blogworks Tags: India, Pitchh.com, Start-ups

Blogging 2.0

By blogworks Tags: Blogs, Impact, India, Social Media

Why it’s a good idea to blog on YOUR domain, not so good to go free.

By blogworks Tags: blogging, Corporate Blogs, India, Social Media

Relive the Learnings 5 – Your tone will decide the results.

By blogworks Tags: crisis advise, learnings, Marketing & Communication, public relations, relive the learnings

An Overview of Blog and Social Media Environment in India – updated

By blogworks Tags: Blogs, India, Marketing, Report, Research, Social Media, Study

LiveJournal Quick Tales Flash Fiction Contest Launched.

By blogworks Tags: Blogs, Caferati, Contest, India, India Writing, LiveJournal, LJ

Client and Agency Engagement – Today’s Paradox

By blogworks Tags: Advertising, agency, Clients, Marketing, public relations

Social Media Obsessions

By blogworks Tags: Blogs, crisis, Marketing, PR, Social Media

PITCHH.COM is now live. Go on, make the right connect.

By blogworks Tags: Advertising, Agencies, Below the line, Global, India, Pitchh, Pitchh.com, public relations, Webyantra

Pitchh Update

By blogworks Tags: Brands, Marketing, Marketing & Communcation, pitch, public relations

Total Gadha

By blogworks Tags: Fun, Total Gadha.com

Just Now

By blogworks Tags: American Express, Food, Fun, Gurgaon, India, Marketing & Communication, Nirula's

Soon, you would be able to Pitchh and make the right connect from your desk.

By blogworks Tags: agency, Clients, Marketing, Marketing & Communcation, pitch, PR, public relations

Good Fun – repost from Verbum

By blogworks Tags: Good fun

The Differentiator = Empowered Team

By blogworks Tags: Costa Coffee, Customer Service, Marketing, Pizza Hut

And we’re BACK!

By blogworks Tags: Ajay Jain, Blogworks, Let's Connect, Tarun Matta

Blog the Talk 6: Enabled Publishing, a discussion with Ajay Jain.

By blogworks

Relive the learnings 4 – Make things idiot proof.

By blogworks

HT Tech4U focuses on What Blogging Did Next. My piece “Micro-blogging, anyone?” – also the longer, unedited version.

By blogworks Tags: Biz Stone, blogging, Guy Kawasaki, Hindustan Times, India Short Code, Micro-blogging, Twitter

Organised Retail :)

By blogworks Tags: Amul, colours, India, mango shake, organised, retail, summer

Relive the learnings 3 – Don’t presume, ask instead.

By blogworks Tags: Marketing & Communication

Relive the learnings 2 – Close the loop.

By blogworks

Relive the learnings 1 – Say more in less.

By blogworks Tags: learnings, Marketing & Communication

Love Travel Guides – a picture of beauty

By blogworks Tags: Beautiful, Books, Delhi Guide, India, Love Travel Guides, Marketing, publishing, Social Media

Weekly Indian Business Blogs Digest – Edition 4

By blogworks Tags: Best Indian Business Blogs, bloggers, Blogs, India

Empower Social Media in India – Consumer Research

By blogworks Tags: Consumer Survey, EmPower Research, Research, Social Media in India

In the News – 2008

By blogworks Tags: Blogworks, Impact, In the News, Media Coverage, NDTV, rajesh lalwani, Scenario Communication Partners, Scenario Consulting

Weekly Indian Business Blogs Digest – Edition 3

By blogworks Tags: Atanu Ray, Corporate Blogging, Indian Bloggers, Kamla Bhatt, Mastek, Sudhakar Ram, Vijay Anand, Weekly Indian Blogs Digest

Business proposition… for start-ups

By blogworks Tags: business, Global, India, Marketing, Marketing & Communication, Start-ups

Probiotics: Repositioning Bacteria

By blogworks Tags: Amul, Bacteria, Health, India, Marketing, Milk, Mother Dairy, Nestle, Probiotic, Wellness, Yakult, Yoghurt

Sigh!

By blogworks Tags: blogger relations, India, public relations

Kamla Bhatt says “A different blogosphere in India”, I agree.

By blogworks Tags: blogging, Blogs, Corporate Blogs, India, Kamla Bhatt, Social Media

Khan versus Khan – Aamir/ Shah Rukh

By blogworks Tags: Aamir Khan, Advertising, Brands, nokia, Samsung, Shah Rukh Khan

Winning alone?

By blogworks Tags: humility, win-win

Blogworks’ promise = strategic social media solutions

By blogworks Tags: applications, behaviour, Blogs, Blogworks, Brands, consulting, conversational marketing, Corporates, ethical, India, Marketing, opinion, public relations, Social Media

Weekly Indian Business Blogs Digest – Edition 1

By blogworks Tags: best of blogs, Blogs, India, Indian Blogs Digest

YOU have arrived – comments are back! They are back!

By blogworks Tags: Blogworks, comments, enabled

You can run, but you can’t hide.

By blogworks

Who doesn’t want to be All Tops!?

By blogworks Tags: All Top, Credit Card Start-UP, Guy Kawasaki, Kathryn Henkens, Start-up, Truemors, Will Mayal

A week of insights: Conversational Marketing is not about online + Passion and Balance.

By blogworks Tags: conversational marketing, Marketing & Communication, Positioning, Promise

Mazedaar Promo

By blogworks Tags: cycles, Marketing, promotion

Freed.in – 2008 (22 to 24 Feb, New Delhi) Knowledge shall set you free.

By blogworks

Identify, segment and position, the Crocs way.

By blogworks Tags: Crocs, Marketing, position, segment

Toby celebrates business relationships this valentine’s!

By blogworks Tags: Diva Marketing, Marketing, Relationships, Toby Bloomberg

Comments disabled for the next few days!

By blogworks

Mint helps propel the “Corporate Traffic Brigade” thought .

By blogworks Tags: crisis, Delhi-Gurgaon Expressway, LiveMint, Mint, Opportunity

If driving!

By blogworks Tags: driver, etiquette, Fun

Lead India: Love this; Hate that!

By blogworks Tags: Advertising, Amitabh Bachchan, Campaign, India, Lead India, The Times of India, Tree

The CSR Opportunity in the Delhi-Gurgaon Expressway Crisis.

By blogworks Tags: community, CSR, Delhi-Gurgaon Expressway, India, public relations, toll gate

Learning from Delhi – Gurgaon Expressway Fiasco.

By blogworks Tags: CSR, Delhi-Gurgaon Expressway, India, public relations

And mine to Astérix!

By blogworks Tags: Asterix, Fun, humour, obelix, Tintin, Vir Sanghvi

Brand Nostalgia : Memories of a few brands I grew up with, now gone!

By blogworks Tags: Brands, India, memories

Cool Tools 9: Loving my new Nokia E51 BUT there is a dust problem!

By blogworks Tags: dust, Nokia E51

Floored by Stickers?

By blogworks Tags: brand, India, sanctity

We, the Blogger People.

By blogworks Tags: Barkha Dutt, Blogger meets, Blogs, Kamla Bhatt, NDTV

Blog the Talk, Edition 5: The Social Media Journey: Where are we?

By blogworks Tags: Blog the Talk, Blogs, India, Social Media

What’s the story this year?

By blogworks Tags: 2008, Blogs, Internet, Marketing, mobile communities, Social Media

The year that will be…full of joy. Have a great 2008!

By blogworks Tags: 2008, greetings

Internet Trends 2008 – Contributory Piece for ‘Mint’

By blogworks Tags: India, Internet, Mint, the wall street journal, Trends

A year of being, Blogworks. We complete a year today!

By blogworks Tags: Blogs, Blogworks, India

Sample Corporate Blog Configuration – 70:30 ; 70:30

By blogworks Tags: CEO blog, Corporate Blogs, drivers of reputation, hr blogs, India

Guest Piece: Gurpreet Wasi, COO, Go Fish talks “Customer Service In the Indian Retail Industry.”

By blogworks Tags: archies, DIY, Gurpreet Wasi, India, Levi's, Nirula's, Planet M, reebok, retail, Shakira, Wills lifestyle

The week this is…

By blogworks Tags: Nokia E51, Week

So, where are you going? A piece I wrote for Hindustan Times

By blogworks Tags: Hindustan Times, HT, social media car

What do customers really want?

By blogworks Tags: banks, Customer Service, India, Marketing

Channel [V] Blog in the line of fire!

By blogworks Tags: Blogs, channel [V], crisis, dina mehta, gaurav mishra

Interesting Day!

By blogworks Tags: Customer Service

Panel Discussion on New Media

By blogworks Tags: Blogs, convergence, exchange4media, google, Internet, new media, sanjay trehan, webchutney

Indica Xeta Shoot Contest: Interesting Consumer Generated Media experiment

By blogworks Tags: Case Study, Indica V2, Xeta, Xeta Shootout Contest

“CEO’s guide to blogging.” – piece I wrote for HT

By blogworks Tags: Blogs, CEO guide, Hindustan Times, Social Media

Geoff Livingston says “Now is Gone” in his new book on new media by the same name.

By blogworks Tags: Blogs, book, Brian Solis, Geoff Livingston, Now is Gone, Social Media

Linking to Gaurav Mishra’s crazy fun post! The Long Tail of Pain

By blogworks Tags: gaurav misra, The long tail, the long tail of pain

Linking Facebook Social Ads with ‘Needs’

By blogworks Tags: Advertising, blog workshops, facebook, interests, needs, social ads, Social Media Workshops

We are hiring!

By blogworks

So, do you know where your social media car is going?

By blogworks Tags: blogs and social media for marketing, Corporate Blogs, India

What is Customer Delight? Share your experiences…

By blogworks Tags: customer delight, customer experience.

Dell finds ROI++ the blog & social media way!

By blogworks Tags: corporate, Dell blog storm, jeff jarvis, ROI of blogs

How blogs and communities helped me choose between Firefox; LA Sovereign; Hercules and Hero bicyles and what this means for marketers!

By blogworks Tags: bicycles, bikers, bikes, firefox, hercules, hero, la sovereign, xbhp

‘The 4 Ps of Blog Marketing’ (Marketing your blog) – piece in ‘Mint’ by Ajay Jain

By blogworks Tags: Blog marketing, Blogs, Marketing, marketing your blog

Cool Tools 8 – Wufoo – Really Whohoo!

By blogworks Tags: form builder, wufoo

Ransom?

By blogworks Tags: AAAI, broadcast, Indian Advertisers held to Ransom by IBF, Indian advertising

LinkedIn, the viral question

By blogworks Tags: linked in, viral marketing

Mythologic, episode 1: Krishna, Chandra and the God of gods!

By blogworks Tags: Blogs, chandra, hindu mythology, Krishna, mythology, Social Media, the moon

Myths and interpretations!

By blogworks Tags: Dr. Devdutt Pattanaik, Goddess in India, myth = mythya, mythology, Social Media

Once upon a time there was the ‘Agency’.

By blogworks Tags: Advertising, Blogs, digital agencies, interactive agencies, public relations, social media advice

Street Smart (er)!

By blogworks Tags: Marketing, sales, street kids

“Sir, I have an exclusive offer for you!”

By blogworks Tags: do not call registry, telecallers

Sixtieth for Dad!

By blogworks Tags: dad, is dil se, podcast, song

Wearing the public relations hat!

By blogworks Tags: blogger relations, public relations

Perfection in Motion

By blogworks Tags: dressage, equestrian, horses, You Tube

Needed: Campaign to promote safer Social Networking!

By blogworks Tags: BigAdda, facebook, India, Orkut, seagram's, SNA, Social Networking

See you Freed!

By blogworks Tags: Delhi, FOSS, free and open source, ILUG- Delhi, India Linux Users Group, septempber, software, technology

Case Studies (in the making)!

By blogworks Tags: china, crisis, mattel, nokia, recall

Can I trust you!?

By blogworks Tags: Blogs, HR, Human Resources, Social Media, Wikis

Thinking…

By blogworks Tags: Blogs, Customer Service, learnings, thoughts, tone of voice

Bangalore Friday – One Meeting Window.

By blogworks Tags: Bangalore, corporate voice shandwick

Facebook compared with LinkedIn.

By blogworks Tags: answers, facebook, jobs, linkedin, Social Networking, Twitter

Blogworks™ Ad Affiliate Network

By blogworks Tags: Advertising, Blogworks, Conversations@blogworks, Marketers, Marketing, micro marketing, neo publishing, network

Blog the Talk – Edition 4: Guy Kawasaki on Internet, Investment and Investors!

By blogworks Tags: Blog the Talk, Garage Technology Ventures, Guy Kawasaki, India, Truemors, Venture Funding

Coming up, Sunday: Guy Kawasaki

By blogworks

Blog the Talk- Edition 3: Technology tips to get started with business blogging and more – the FOSS way.

By blogworks Tags: blogging, Brands, business, content management systems, FOSS, freed.in, joomla, Kishore Bhargava, linkaxis, Marketing, movable type, technology, wordpress

It’s raining… Blog the Talk.

By blogworks Tags: Blog the Talk, blogging, Internet, Kishore Bhargava

Rediff’s iShare – a nice beginning!

By blogworks Tags: blog showcase, iShare, rediff.com

10 up!

By blogworks

Brandate ’07

By blogworks

Clap your hands, if you know it!

By blogworks

Quick Post 1

By blogworks Tags: Toll Freet

Same true you?

By blogworks Tags: facebook, Orkut, Social Media, Social Networking, Truemors

Brandate ’07 Tomorrow (UPDATED)

By blogworks Tags: brand-comm, brandate, Branding

Business with Pleasure

By blogworks

Are WE changing things?

By blogworks Tags: Advertising, cannes 2007 grand prix, dove evolution

Blogging BenefIT

By blogworks

Sipping Some Thoughts…

By blogworks Tags: meme, thinking blogger award

It’s happening…

By blogworks

Consumers beget consumers!…says Namita

By blogworks Tags: Blogworks, namita arora, word of mouth marketing

Brand stalker cometh?

By blogworks

Two Two Meow Meow

By blogworks Tags: india today, Meow FM 104.8, Radio, radio today

Linking to Peter’s – Favourite Typefaces – fun post

By blogworks Tags: Design, fonts, Fun, Language, Typefaces

India Online 2007 is out – see links!

By blogworks

One brand’s experiment… is our learning!

By blogworks

When life was simple…

By blogworks Tags: Advertising, Gold Spot

Weak link…!

By blogworks Tags: Brands, Customer Service, India

Happy Conversations!…is Bidisha’s inaugural post.

By blogworks Tags: bidisha dey, Marketing, Social Networking

tweetVOLUME – Brand Buzz Tool?

By blogworks Tags: tweetvolume, Twitter

Meow 104.8 FM – Women only!?

By blogworks Tags: FM, Meow 104.8, Radio, Women

Rumours = Truemors!

By blogworks Tags: Rumours, Truemors

Points to help you win!

By blogworks Tags: Blogs, pointers, Social Media, Strategy, the park - navi mumbai

Today’s HT piece

By blogworks Tags: blogger.com, blogging, Hindustan Times, movable type, should I blog, strategic blogging, wordpress.com

New beginnings in Social Networking – who is going to win!

By blogworks Tags: big adda, facebook, ibibo, India, minglebox, Orkut, Social Networking

All in a game…

By blogworks Tags: Games, gaming, in-game branding

Blog the Talk Edition 2- Impact of Social Networks and User Generated Content – an India perspective.

By blogworks Tags: alok mittal, amit ranjan, Blog the Talk, Blogworks, HP, last.fm, minglebox, prerna gupta, shelfari, Social Networking, social networks, Twitter, User Generated Content, You Tube

YouTube launches revenue sharing

By blogworks Tags: TechCrunch, You Tube

Cool Tools – 7

By blogworks Tags: i-Fetch, Ideafarms, rss

Lined up for Monday!

By blogworks

Music of Silence

By blogworks Tags: Osho

What’s the FM Radio Scene? Do share..

By blogworks Tags: FM Radio, Radio

Strategic Messaging and Brand Identity Workshops

By blogworks Tags: brand identity, public relations, Strategic Messaging

Twitter trick by BBC

By blogworks Tags: BBC, Social Media, Twitter

Ad Affiliate Network – Inviting bloggers

By blogworks Tags: Blogworks

Pictorial – Social Media Workshop

By blogworks Tags: Blogworks, Social Media Workshop

Books I was gifted…

By blogworks Tags: Books

Cool Tools – 6

By blogworks Tags: Document Management, Scribd, Slideshare

Cool Tools – 5

By blogworks Tags: search, Social Media, Spock

Link/s for the day 09 April 2007

By blogworks Tags: Orkut, Research, Social Networking

Link for the day 08 April 2007

By blogworks Tags: Links, Social Bookmarking, Top 10

Life’s in Fashion…

By blogworks

Technorati- Dave Sifry’s State of the Live Web Reports

By blogworks Tags: Sifry's Alert, Social Media, State of the Blogosphere, State of the Live Web, technorati

Linking to Toby’s ‘Consumer Generated Media…’ Post

By blogworks

Conversational Marketing

By blogworks Tags: Blogworks, conversational marketing, Customers, Marketers, Marketing

Browser error…

By blogworks

RSS and Blog usage for marketing on the rise!

By blogworks Tags: Forrester survey of interactive marketers

Cool Tools – 4

By blogworks

Blogworks Social Media Workshop 23 March 2007

By blogworks Tags: Blog marketing, blog workshop, rajesh lalwani, social media marketing, social media training

1st Blogworks social media workshop concludes – Mumbai next?

By blogworks Tags: blogging, Blogworks, Social Media Workshop

Cool Tools – Three

By blogworks Tags: Brainstorming, Web 2.0; Bubbl.us

Enjoy Grammar?

By blogworks Tags: Grammar, Odeo, podcast

India PR piece – Experiments with Social Media

By blogworks Tags: India PR, public relations, Social Media

Registered yet? Limited registrations!

By blogworks Tags: Blogs, Blogworks, FMCC, Podcasts, Social Media Workshop, Wikis

Nike Cricket Ad – Advertising as entertainment

By blogworks Tags: Nike cricket ad.

Vatavaran 2007- Environment & WildLife Film Fest

By blogworks

The age of the ‘individual’.

By blogworks Tags: individual, Laptop skins

Blogs helping Indian Marketers

By blogworks Tags: Blogs, Brands, India, The Economic Times

Oye Pappe! Says Hritik??

By blogworks Tags: Cricket World Cup, Hritik Roshan, Tata Sky

Internet in India – the role of search

By blogworks Tags: Internet in India - the role of search

Search for Real!

By blogworks Tags: chacha.com, search, Social Media Workshops

Cool Tools -2

By blogworks Tags: GeoGreeting

BBC News-South Asia Photo Competition

By blogworks Tags: BBC News, Photography

Farmers and blogs

By blogworks Tags: Life of a Farm blog, Mahindra, Scorpio, SUV

You Tube plans to pay users for uploading content

By blogworks Tags: Social Media, User Generated Content, You Tube

Robert Scoble has ‘a few’ people upset.

By blogworks Tags: Robert Scoble

Guru Yoga

By blogworks Tags: Meditation, Mini Thapar, Yoga, Yoga with Sapna

Mission Possible

By blogworks Tags: Ajay Jain, Environment, Global Desi, Green Dioxide, Rekha Nambiar, Travel

Blogs that Work- Invitation

By blogworks Tags: Blogs that work, Case Study, Social Media

Overheard 1

By blogworks Tags: Fun

‘Blogs- Power to the People’ – so much has happened

By blogworks Tags: Blogs

Credibility & others…

By blogworks Tags: blogging, Celebrity Endorsement, CelebZ, Guru, We the People

Time 2.0

By blogworks Tags: In the News

India Online – 2007

By blogworks Tags: Blogosphere, Blogs, India, Social Media

In the News – 2007

By blogworks Tags: blog advice, Blog marketing, blog monitoring, blog strategy, blog tracking, blog workshop, brand identity, brand positioning, Brand Strategy, Branding, business blog, business blogging, Conversations@blogworks, India, KPO, marketing blog, messaging, outsourcing, public relations, rajesh lalwani, social media marketing, social media training

Navy Adventure at South Pole!!

By blogworks Tags: Indian Navy Adventure; South Pole

Blog the Talk 1- Impact of blogs and social media on business & marketing in India!

By blogworks Tags: Anurag Batra, Blog the Talk, blogging, Blogs, Blogs for Marketing, Blogworks, Govindraj, Panel Discussion, rajesh lalwani, Social Media, Toby Bloomberg

Cool Tools 2006 – Slideshare

By blogworks Tags: Cool Tools 2006, Slideshare, You Tube

This shouldn’t be very difficult – go ahead, do it!

By blogworks Tags: Goonj, Rahat-Winters, Vastraadan

Friday Fun

By blogworks Tags: Just for Fun

Of customers-unhappy (and happy?)

By blogworks Tags: Brands, Customer Service, Marketing

Social Media Press Release

By blogworks Tags: Marketing & Communication, public relations, public relations india, Social Media, social media press release

Compelling – Community.

By blogworks Tags: Blogs, community, Marketing, Marketing & Communication, Social Media

Listening? Not yet!

By blogworks

To be continued?

By blogworks Tags: Fun, Language, Slang

Go see some breathtaking work!

By blogworks Tags: amit pasricha, India, panoramas, Photography

Loyal Customer?

By blogworks Tags: Customer Service, loyalty, Marketing

The King is Dead. Long live the King.

By blogworks Tags: Casino Royale, Cinema, James Bond

Needlessly…

By blogworks Tags: second life

Idea – exotic monkey – ad.

By blogworks Tags: Advertising, Hutch, Idea Cellular

Technorati- Dave Sifry’s report on the Blogosphere

By blogworks Tags: blogging, Blogosphere, Blogs, Sifry, technorati

Savvy Marketers?

By blogworks Tags: Customer Service, Marketing

WOMMA Ethical Blogger Contact Guidelines

By blogworks Tags: WOMMA Ethical Blogger Contact Guidelines

Transparent is the promise

By blogworks Tags: controversy, edelman, Walmart

Mark Knopfler is Screenplaying!

By blogworks Tags: Mark Knopfler, Music, Music from the movies., Screenplaying

Vox Populi

By blogworks Tags: Social Media, Vox

Irreverant

By blogworks Tags: Fun, Radio, Radio Mirchi

World Record!

By blogworks Tags: Advertising, Fun, World Record

Joining the conversations – is easy!

By blogworks Tags: blogging, conversational marketing, Social Media

Nature reasons to be in Delhi just now.

By blogworks Tags: Delhi, Nature, Trees

Blogs for Marketing

By blogworks Tags: blogging, Blogs, Blogs for Marketing, Marketing, Social Media, Strategy

Can I do without a Second Life?

By blogworks Tags: second life, Social Media

Choko La is good for you!

By blogworks

Your favourite FM radio channel – take the survey.

By blogworks Tags: Delhi, FM Stations, Radio, Survey

It’s Magic!

By blogworks Tags: Logos, Magic, Radio

Radio One, two, three…eight!

By blogworks Tags: Air FM Gold, AIR FM Rainbow, Big FM, FM, FM Radio, Hit 95, Radio City, Radio Mirchi, Radio One 94.3, Red FM

Polo Trivia 3

By blogworks

Testing ‘ 43? new features’ of the Scorpio :)

By blogworks Tags: Scorpio, Test Drive

Cinema going experience -is the customer not the queen?

By blogworks Tags: Cinema, Customer Service, Marketing

Promise? Or just a punchline?

By Rajesh Tags: Brand Promise, Branding, FM Radio, Marketing, Radio

Niloufer’s Work

By Rajesh Tags: Niloufer Wadia; Drawings; Art; Indian Art

Don, remake

By Rajesh Tags: Amitabh Bhachan, Don, remake, Shahrukh Khan

Polo Trivia 2

By blogworks Tags: Polo, Trivia

In the News – A piece I wrote for IMPACT

By Rajesh Tags: In the News

School Chale Hum – Link to Sanjay’s post

By Rajesh Tags: School Chale Hum, You Tube

Polo Trivia 1

By blogworks Tags: Polo

Blogging for Business.

By blogworks Tags: Blogging by Brands;Marketing

Got an event to promote?

By blogworks Tags: Event Management

Blog Her!

By blogworks Tags: Social Media

Delhi Metro and the city facade.

By blogworks Tags: Delhi Metro

It’s ok for milk to be unsafe, but colas should be safe! Waah!

By blogworks

Hits 95 – new radio station.

By blogworks

Radio Mirchi Visual Radio – behind the curtain promotion

By blogworks Tags: Radio Mirchi;Visual Radio

The Beauty of Simplicity

By blogworks Tags: Beauty of Simplicity, Design, Minimalist, Simplicity

Tea Boutique

By blogworks Tags: Tea

Red FM/ Mirchi/ Radio City – Differentiator?

By blogworks Tags: Radio Mirchi; Red FM; Radio City; Delhi

Anoushka Shankar!

By blogworks Tags: Music; Sitar; Indian Classical; Anoushka Shankar;Pandit Ravi Shankar

Tree Walks

By blogworks Tags: Trees of Delhi; Nature; Pradip Krishen

Why can’t we too have a rating system for celebrities?

By blogworks Tags: Celebrity Endorsements, Q Score, Rating System

Movie Merchandise- Things have since changed and I am happy for that..

By Rajesh Tags: Cinema, Indian movie business, Movie Merchandise

Horsing around is serious business – The Financial Express (2003)

By Rajesh Tags: Polo; Horses

Train to Jaipur

By Rajesh Tags: Train to Jaipur; Sikar; Rajasthan; Train Journey; Fun

Drive to Jaipur- the Sariska Route

By Rajesh Tags: Drive; Jaipur; Sariska; Alwar

The 5 Minute Formula

By Rajesh Tags: Time Management

Books- the problem of choice

By Rajesh Tags: Books, The Book of Shiva

Where have all the voices gone?

By Rajesh Tags: Radio; Voices; Komal GB Singh; Doordarshan

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#MorePower2You

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Be Like Rohan

Big Band Theory: The Search For India’s #1 Music Band

Marks & Spencer

Allen Solly

Sennheiser

Harley-Davidson

Mahindra Rise

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